Mautic – WebTa Plus

Mautic Services

Open-Source Marketing Automation for Science, Education & Innovation

Flexible, privacy-first automation tools designed

for universities, publishers, and science organizations.

Overview of mautic services

At WebTaPlus, we help academic institutions, research organizations, and tech-focused nonprofits harness the full power of Mautic, the leading open-source marketing automation platform. With Mautic, you can manage complex email campaigns, personalize outreach, nurture leads, and measure engagement across channels — all while maintaining full data ownership and compliance. Whether you’re promoting scientific research, launching a new academic program, or growing public awareness around innovation, Mautic offers a scalable and privacy-first marketing infrastructure to support your mission.

What Is Mautic?

Mautic is a modern, open-source marketing automation platform built to help organizations manage digital outreach across email, web, SMS, and social channels. Unlike proprietary tools, Mautic gives you full control over your data and user experience, making it ideal for education, public-sector, and research environments where compliance and customization are critical. Mautic Helps You:

Automate multi-step email campaigns and audience segmentation
Integrate seamlessly with your website, CRM, and LMS
Monitor contact activity and score leads with real-time analytics
Ensure privacy and regulatory compliance (GDPR, HIPAA, etc.)
Extend features with powerful APIs and plugin integrations

About our services

Mautic Services by WebTaPlus

We offer a complete suite of Mautic services tailored to the needs of the science and technology ecosystem.

Implementation & Hosting

Full installation of Mautic on your servers or our secure cloud environment. Includes server setup, SSL, user configuration, and baseline campaign templates.

Marketing Automation Setup

Custom campaign design, segmentation strategies, dynamic content setup, landing pages, lead scoring, and trigger-based email automation tailored to your organization.

Integrations & Customization

Seamless connection to CRM, LMS, donation platforms, and analytics tools. Build custom forms, plugins, and REST API endpoints to match your exact needs.

Training & Strategic Support

Hands-on training for your communications, marketing, or admissions team. Includes workflow design, analytics tracking, A/B testing, and best practices for academic or public-sector marketing.

Our solutions

Why Use Mautic for Science and Education?

Unlike closed platforms, Mautic puts you in control of your data and your message. It’s the perfect solution for mission-driven organizations that need automation and agility without compromising on compliance, ethics, or user trust.

Privacy by Design

GDPR, FERPA, HIPAA-compliant
Self-hosting options for full data sovereignty
Built-in consent tools and unsubscribe management

Flexible & Extendable

Open REST API and plugin ecosystem
Integrates with Moodle, Drupal, WordPress, Salesforce, and more
Supports multilingual, multichannel campaigns

Results-Driven Automation

Triggered campaigns based on user behavior
Lead scoring to prioritize high-potential contacts
A/B testing and analytics dashboards for optimization

SOME INSIGHTS

Who Uses Mautic?

Mautic powers marketing for over 200,000 organizations worldwide, including nonprofits, universities, science hubs, government agencies, and innovation-driven startups.

Universities

Boost student enrollment through personalized email and landing pages

Research Centers

Promote new discoveries, journals, and open science initiatives

Technology Firms

Nurture partnerships, drive product interest, and run launch campaigns

Consulting & Policy Networks

Engage stakeholders with strategic, targeted outreach

Mautic Services

Drive engagement with automated, privacy-first marketing. Mautic helps institutions, publishers, and research teams nurture leads, personalize outreach, and analyze performance, on their own terms.